Saturday, December 25, 2004

Marketing Open Source

Arjen Lentz, of MySQL AB, wrote a great article entitled "What Makes a Good Product," in which he talks about marketing Open Source and Free software. Arjen makes some good points, including that most developers neglect to promote their project or product, falsely assuming that it is so good that it will promote itself. A must read for anyone interested in promoting Open Source projects or anyone interested in marketing in general.